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Q&A: Google pushes Social Search despite Facebook gap

Juan Carlos Perez | March 4, 2011
Once viewed as tools for posting trivial content on the Web, social networking and social media sites have evolved as bona fide sources of information publishing and sharing, forcing search engine providers to increasingly factor them into their services. Google isn't an exception: it launched a for

We're at the point where it's a continuous, ongoing process [of enhancement]. You'll see over the rest of this year a number of improvements to Social Search that I think [users] will be excited about.

What are the usage metrics telling you about what people are taking advantage of more or in any unexpected ways so far? I wish I could tell you the metrics, but I can't, but they're very good. It has exceeded our expectations.


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