Customers the best salespeople
Armstrong said satisfied customers were Salesforce's best salespeople one successful customer will tell 10 of its friends - and CIOs usual found that the cloud services outperformed what they could do on-premise. The current banking crisis made it even more compelling for Asia Pacific enterprises to investigate innovative technologies.
She said, on average Salesforce customers enjoyed a 17 per cent profit margin improvement, their customer win rate goes up 27 per cent, and customer retention, key in this economy, on average increased by 30 per cent. Productivity, she said, went up 36 per cent. The average cloud project took two to six weeks to go live.
Other cloud benefits, says Armstrong, include lower risks, faster innovation and ease-of-deployment of cloud computing, without the need for heavy capital investment.
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