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A 7-inch Surface tablet will be D.O.A. without a killer app

Jared Newman | April 12, 2013
Rumors continue to swirl around Microsoft's potential plans for a 7-inch Surface tablet, as smaller, less-expensive slates gobble up an ever-increasing slice of the market.

You can't win if you don't play

Rubin said Microsoft may realize that a smaller Surface won't be a smash hit, but would still put a product out in hopes of expanding the Windows ecosystem. "Such a device might not set the world on fire for them," he said, "but again, it's rounding out the story, it's more proof of concept, it's more education that you can run Windows on these smaller devices."


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