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Microsoft can learn a crucial lesson from BlackBerry

Tony Bradley | May 29, 2013
Microsoft continues to be an industry leader, generating healthy profits from sales of its Windows operating system and productivity software, such as Office. But Microsoft could learn a lesson from BlackBerry's ongoing problems.

Microsoft needs to learn from BlackBerry. Hubris is deadly, and extortion will always backfire. The way to maintain dominance and relevance is to ensure customers continue to rely on your products and services no matter what platform they choose.


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