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Coping with mobility and the avalanche of enterprise content

Ross O. Storey | March 30, 2011
Asia enterprises, like their colleagues around the world, are facing huge challenges in coping with their employees demands to be able to use social networking and mobile devices such as iPhones and iPads, for their daily work. They are also struggling to cope with the gargantuan amounts of information and content coming at them each and every day.

Fairfax Business Media managing editor Ross O. Storey, spoke with Tom Jenkins, the Chairman and Chief Strategy Officer (CSO) with enterprise content management specialist Open Text Corporation, during his recent visit to Singapore.


What advice would you give to governments in Asia relating to the challenge of enterprise content management?

 Firstly, ensure that they have a comprehensive records management policy in place to minimise the chances of a Wikileaks episode. Secondly, embrace the communication possibilities provided by Social Networking.

What impact is mobility and the popularity of portable devices like the iPad having on enterprise content management?

 Whether it be an iPad, Blackberry or Android tablet device, the surge in mobility has highlighted the need to have corporate data available in a standardised format. When an employee is away from their office, they should still be able to easily access corporate data, instigate or action workflow processes or communicate with their colleagues without having to power up and connect a laptop or wait until they return to the office.

How appropriate is cloud computing for storage in helping ease the enterprise content management issue?

Whilst it is an important consideration, the storage location of ECM data shouldn't be the top priority. The cloud offers up many possibilities but these should form part of an organisation's overall data storage plan.

How would you describe the content challenge in today's environment, given OpenText's determination to 'control the content chaos'?

As email traffic increases, corporate systems (ERP, CRM etc) generate more transactional data and the usage of social networking explodes, content will continue to grow exponentially. At the same time, increased litigation and freedom of information requests will require this content to be stored and easily accessed. Combined together, these two factors alone will place enormous demands on organisations that do not have structured content management environments and policies in place.

What is the three point roadmap for getting a proper handle on enterprise content management?

i)               Records Management - define access policies for all content

ii)             Archiving - control storage loads with appropriate automated archiving

iii)            Transparency - provide consistent access to content, irrespective of device used to view.


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